Leaflet distribution, also known as letterbox, door drop distribution, door to door, leafleting, unaddressed mail – takes your message directly into peoples’ homes and businesses.
Greater London Marketing will deliver your leaflet or brochure to customers in their house, flat or business where it is kept, discussed, referred to and acted upon.
Leaflet distribution is still the most effective form of marketing according to the British Marketing Survey. Their research shows that letterbox distribution is noticed and responded to far more than other forms of media – including TV, e-mail, web, radio, press and posters. Based on their 2010 results, 90% noticed leaflets delivered to their door and 6.5% responded. TV was the next highest with 65% of commercials noticed and 4% responding.
GLM|Greater London marketing helps you to maximise the return on your investment and minimise wastage by delivering your message to the right kind of people in the right areas.
Our team uses their knowledge of London, marketing experience as well as up-to-date planning tools to target and deliver by street, postcode sector, council ward or borough.
We create bespoke catchment areas to reach the right homes and businesses. So, if you are a retail store or chain who wish to reach local homes around your locations then we can plan the required campaign. Or, if you are looking to target more affluent customers we can research and plan a campaign that reaches them in the right suburbs.
If you are a publisher who needs a professional distribution partner to plan, manage and deliver your newspapers reliably then meet with us to discuss your needs. We deliver to homes and businesses in target areas as well as bulk drops.
Greater London Marketing will manage the whole process from planning, print dispersal to delivery to the doormat – allowing you and your staff to focus on your clients and readers.
Every month we distribute free newspapers and other items across London’s 3.3 million residential and business addresses with a mix of fortnightly, monthly and quarterly titles. We deliver to homes and businesses in target areas as well as bulk drops.
We distribute community newspapers for Hounslow borough council, newsletters for the Metropolitan Police as well as commercial newspapers.
If you are a publisher who needs a distribution partner to plan, manage and deliver your newspapers reliably, then meet with us to discuss your needs. Greater London Marketing will manage the whole process from planning, print dispersal, through to delivery on the doormat – allowing you and your staff to focus on your clients and readers.
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